After the Silas party (
http://backstage.eve-inspiracy.com/index.php?topic=3199.0)
I am left with no other alternative but to think of two things.
1. Scheduling events works best for the biggest turnout, sort of a RP CTA.
2. "Open" all the time Bars need an understood ambiance.
IE - The Last Gate, if you actually bother reading the descriptions, that place is supposed to be a club after certain times and a restaurant-ish feel during other times. Problem being that if people are actively RPing in there, if they don't read the HTML descriptions, they might not know that. Feels a lot like ur doing it wrong RP to point out, that the bar is actually packed even if there is only 1-2 active capsuleers in it.
Honestly, I am not really sure how to fix that, unless descriptions in the MOTD, now much more viable, are clearly outlined. Links to pages of descriptions work as supplementary information, or full fleshing out of details, but the MOTD needs to focus on ambiance and location as well.
Even then it's not like a capsuleer can realistically have a conversation with baseliner at the bar and it be entertaining for the capsuleer, since essentially you will be playing both parts.